South Walton in the News:

South Walton was featured in many high-profile publications recently, including The Atlanta Journal-Constitution, Islands, HGTV, TravelPulse, MSN, Luxury Travel Magazine, Nashville Lifestyles, Style Blueprint, Business Traveler and Budget Travel. Examples of these press mentions can be found below, and a complete list is available HERE.


National Travel and Tourism Week:

Please join the TDC in celebrating National Travel and Tourism Week May 2-8, 2021! Tourism is the No.1 economic driver in Walton County. In 2020, almost 4.5 million visitors spent $3.6 billion, accounting for a total economic impact of $5.3 billion in Walton County, while also creating 27,800 jobs.

As part of National Travel and Tourism Week, Visit South Walton will host several tourism and hospitality workshops on Thursday, May 6 beginning at 9 a.m. in the Linkside Exhibit Hall in Sandestin Golf & Beach Resort. Speakers include Dave Serino of TwoSix Digital, who will speak about social media messaging; Jason Sprenkle and Scott McLeod of KeyData Dashboard, who will speak about visitation trends; and Scott Russell of Russell & Russell Consulting, who will speak about hospitality training. For more information, go to or to register for a workshop, contact Industry Relations Specialist Lisa Foster at or (850) 333-2728.

We are also sponsoring the Walton Area Chamber of Commerce Power of Business Luncheon on Wednesday, May 5. To register for the luncheon, please contact Gabrielle Kilgore-Woods at (850) 892-3191 or  


Press Release Round-Up:

South Walton recently shared information about Easter events, dining options and to-go menus. This press release, and others, can be viewed HERE.


Media Hot Leads Program:

We are launching a MEDIA HOT LEADS PROGRAM, designed to share media requests for your input directly and in real-time. Our PR agency, TURNER, will be sharing media requests with you through this dedicated email program, and you will be able to directly submit your information for media consideration.  Please note, submitting your information is not a guarantee that you will be included in editorial coverage but ensures you are considered for inclusion.   

Each email will detail the media request, as well as any special requirements from the journalist. Some of the leads might not be relevant to all our tourism partners, but the program will enable you to more easily share your news when relevant and could potentially result in additional media coverage. Please feel free to have any of your team, or PR agency partners, sign up to receive the media leads to ensure your ability to respond.

Here are a few past leads to give you an example of the type that will be shared with you through this program:

If you are interested, please sign up to receive this email communication here. You are able to opt out at any time. 

We’re looking forward to utilizing this new and streamlined process to ensure we can share all of South Walton’s stories with the press. If you have questions about the program, please contact Patti Blake, PR & design specialist, at


What's New in South Walton:

Does your business have a new menu, maybe a new location/offering or have you recently renovated? We'd love to know "What's New" at your business. Please email Patti Blake, PR & Design Specialist, at


Update Your Business Listing:

Are you taking advantage of the free business listings on our website? CLICK HERE to register your business or access our partner portal, where you can review and update your information. If you are a visitor-facing business in South Walton and you don't have a listing, we'd be more than happy to help you create one. 

Please contact Haley Horkman, our database and web specialist, at if you need assistance.


Events Calendar:

Check out our Events calendar to find out what’s happening in South Walton! If you would like to share your upcoming event, CLICK HERE to submit your information. To learn more, contact Industry Relations Specialist Lisa Foster at or (850) 333-2728.


COVID-19 Efforts:

In light of COVID-19, the Communications team has created and is constantly updating a COVID-19 Travel Updates web page linked from our Visit South Walton homepage. Here, you’ll find information on current rules and regulations in place, as well as how to assist local businesses, which businesses are offering special services during this time, updates on restaurants and events, travel safety information, and opportunities to interact with South Walton virtually for those not yet ready to travel.

Please contact us with anything we can do to help during the current situation or if there's any information about your business(es) we can update. You can email Lisa Foster, industry relations specialist, at with your information.


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Visit South Walton
25777 US Hwy 331 S | Santa Rosa Beach, FL 32459 | (850) 267-1216