MARKETING
2021-22 Co-Op Advertising Program:
Visit South Walton is committed to supporting local tourist-facing businesses, and we have again created robust cooperative advertising opportunities as a cost-effective way to help extend partners' marketing message in partnership with the South Walton brand.
To make the sign-up process more efficient and easier, we've developed a web-based application to manage the process and create an intuitive experience for participation. We will conduct a preview webinar on Thursday, May 13 from 9-9:30 a.m. to walk through the new process.
Click HERE to register for the Zoom Meeting.
April Website Stats:
Social in South Walton:
Through our targeted approach, we are able to share the destination’s story and network to the appropriate markets, while providing informational and inspirational content to motivate future visitation.
Check out some of the highlights from our channels from this season:
Tik Tok: This platform has opened many doors for South Walton. While we continue to grow our followers, we have the ability to share everything the destination has to offer, including state parks, business spotlights and inspirational beach content.
South Walton would love to help share your story! For any social media inquiries, please reach out to Catie Feeney, Social Media Specialist at catie@visitsouthwalton.com and be sure to follow our social platforms!
Book>Direct Accommodations Search Engine:
Visit South Walton has partnered with Book>Direct to provide accommodation partners with the ability to display real-time rates and availability on visitsouthwalton.com. If you would like to add or update a rental property listing, please email Haley@visitsouthwalton.com.
To view the Book>Direct user interface and its functionality, please visit the STAY page of our website. If you need more information about Book>Direct or signing up as a South Walton partner, contact Lisa Foster, industry relations specialist, at Lisa@visitsouthwalton.com or (850) 333-2728.
Beach Safety Collateral:
The safety of South Walton's beachgoers is a priority. In addition to funding the South Walton Fire District's beach safety lifeguards, the TDC shares beach safety information in a variety of ways, including beach safety flags at our beach access points, printed materials (like our beach guides, specialty guides/magazines, coasters at local restaurants and beach flag magnets), beach condition text messages and in-person interactions with beachgoers through our Beach Ambassador and Volunteer Beach Ambassador programs.
If you'd like any printed materials to share with your guests, please contact Lisa Foster, industry relations specialist, at Lisa@visitsouthwalton.com or (850) 333-2728. We'd be more than happy to deliver these items to you or arrange a pickup at the Visitor Center, which is open seven days a week, 8 a.m. to 4:30 p.m.
Print Publications:
Visit South Walton is proud to offer a family of publications including VISIT, STAY, PERFECT, FOREVER, EXPLORE and SAVOR. CLICK HERE to see online versions of each guide.
We'd love for you to share these free guides with your guests. Please contact Industry Relations Specialist Lisa Foster at Lisa@visitsouthwalton.com or (850) 333-2728 to place an order and make arrangements for either pick up at the Visitor Center or delivery to your office or vacation rental.
CONTACT US |
Visit South Walton 25777 US Hwy 331 S | Santa Rosa Beach, FL 32459 VisitSouthWalton.com | (850) 267-1216 |